Thursday, January 30, 2020

Title Research: Halloween (2018)

How many titles are displayed during the opening sequences to the film? 
Thirty one. 

What images are prioritized in the opening sequence? 
The only image in the entire sequence is a jack-o-lantern. While the titles are going by, the jack-o-lamtern is slowly inflating, coming back to life from being squished. 

What connotations do the images carry? 
There are 13 films, to date, in the Halloween film franchise. This specific one is a direct "sequel" to the original 1978 film, even though there had been 10 films made in between the two. The connotation of the pumpkin in this 2018 film is that Michael Myers has returned, and will continue to, no matter what. 

How is genre reinforced through symbolic and technical codes from the outset? 
The genre is reinforced through the use of color and font. All of the titles are in capital letters, but only the name of the movie and names of the actors, not the descriptions. The colors orange, red, and black are used throughout the sequence as well. 

How does the film establish an enigma from the outset?
The film creates an enigma by asking making viewers question what is so important about Halloween? Why does he choose to kill on that day specifically? 

What strategies are used to ensure the film appeals to its target audience? 
The iconic Halloween theme song is played during the title sequence. This draws viewers in because it is a part of pop-culture, the sound is very well known. The slow resurrection of the pumpkin also appeals to audiences by creating confusion and interest in its symbolism. 

How has technology been used effectively? You want to consider camera angles, transitions, and editing techniques.
The transitions between the titles were used effectively. The titles appeared as red, then changed to orange, then changed back to red, and finally turned into the next title. The animation of the pumpkin also attracts viewers and keeps the attention pointed there. 

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